With Vodka, not everyone can keep up with standards. 
Russian Standard can.

The No. 1 premium vodka in Russia is recognized for its superbly smooth spirit and pure taste, which has derived from Dmitri Mendeleev’s classic formula for Russia’s Czars
Today Russian Standard is produced only with the finest ingredients and with the most advanced technologies, in one of the most sophisticated facilities of its kind in the world. 

Russian Standard Original

Russian Standard has come to epitomize vodka in the spirit's motherland.

It’s recipe derives from a combination of traditional wheat — the fragrant fruit of the Russian Black Steppes' fertile soil—and the remarkable clarity of the pure, soft glacial water from the frozen north of Russia, Lake Ladoga, the largest lake in Europe and home to some of the softest water on Earth

This unique combination results in exceptionally smooth vodka that retains its traditional Russian origin.

This superb quality of Russian Standard Original is preserved in distinctive packaging which is inspired by the Peter the Great Bell Tower in the heart of Moscow, evoking Russia's Imperial past.